Colin's random tech marketing tidbits and thoughts
33 Rules Product Marketeer Need to Know Being a product marketeer is a noble calling. We have the privileged task of connecting with our customers and building relationships with them across a wide variety of media and methods. We are so much more than people who can package various technical giblets into a coherent data…
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(repost from blog.purestorage.com) I love my work and spend a lot of time talking to people about converged infrastructure (CI) with friends, colleagues and customers. While almost everyone I talk to gets the value of buying a pre-built, pre-tested IT infrastructure platform that can be online supporting business applications in hours instead of weeks or…
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(reposted from blog.purestorage.com) That we live in a world of constant change is a long accepted truism. Heraclitus of Ephesus, declared over 2,500 years ago that ever-present change is the fundamental essence of the universe – and this is doubly true for the technology realm. We have grown accustomed to new technology debuting at an…
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I admit it, I am a spammer. Every two weeks I send out an email blast that hits a huge swath of the Dell EMC technical sellers. While I recognize that it is a necessary evil – we have tons of new sales enablement content that will help them sell VxRail and VxRack SDDC –…
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